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    <title>The Print Register</title>
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    <description>National trade masthead covering Australia's commercial print and packaging industry from primary documents: processes, standards, substrates, colour, packaging regulation and industry data. Researched and written with AI under standing editorial rules; every factual claim links its primary source.</description>
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      <title>Beyond CMYK: spot colour and extended gamut, explained properly</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>When four process colours are not enough: how spot inks, Pantone's extended gamut (CMYK plus orange, green and violet) and the G7 and ISO 12647-2 standards fit together, and what each option costs you in practice.</description>
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      <title>Choosing print substrates and stock, and what certified paper claims mean right now</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>A working reference for choosing paper and board, plus the live news: the rules behind FSC and Responsible Wood certified-stock claims are both changing in 2026, with a comment window closing 7 August.</description>
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      <title>Custom packaging for Australian small business: the trend, the rules, the numbers</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>Why small businesses are buying more custom packaging, what the APCO data says about the fibre packaging they are buying, and the recyclability and labelling rules a small brand is walking into.</description>
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      <title>How offset printing works, and why it still wins long runs</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>Plates, blankets, make-ready and the colour standard the trade prints to: how offset lithography actually works, and what modern press automation has done to the economics.</description>
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      <title>How print pricing works in Australia</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>Why the same job can be quoted at wildly different prices: the fixed-cost anatomy of a print job, what the industry numbers say about cost pressure, and what cheap online quotes trade away.</description>
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      <title>How to prep artwork for print: bleed, resolution, colour and PDF/X</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>The practical prepress guide: why bleed exists, what 300dpi actually buys, what an ICC profile is doing, what PDF/X locks down, and the terminology that goes with it. With the standards cited and the conventions labelled as conventions.</description>
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      <title>Letterpress in Australia: where the working heritage actually lives</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>Australia's letterpress heritage survives in working order at the Penrith Museum of Printing, while Melbourne's collection went under the hammer. Where the craft lives, what was lost, and who keeps printmaking alive.</description>
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      <title>Foil, spot UV, die-cutting and embossing: when a finish earns its cost</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>What each specialty print finish actually is, how it is applied, what drives its cost, and when it is overkill. Foil stamping, cold foil, spot UV, die-cutting and embossing, without the brochure gloss.</description>
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      <title>Screen printing explained: mesh, ink and where it still wins</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>How screen printing actually works, why it still owns textiles and heavy-coverage work, the Australian ink manufacturer in the middle of it, and the safety framework that governs a screen shop.</description>
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      <title>Specialty inks: metallics, fluorescents, glow and UV, minus the mystique</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>What metallic, fluorescent, phosphorescent and UV-cured inks actually are, which processes carry them well, the Australian-made options, and the compliance questions that come with them.</description>
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      <title>Sustainable printing in Australia: the numbers behind the claims</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>Australia's four National Packaging Targets were due in 2025. The official APCO data shows all four were missed. What the real recovery numbers mean for printers, converters and their clients.</description>
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      <title>The business card in 2026: why it still works</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>The business card survives because it is the cheapest premium object a business can hand over. The sizes (and the ISO standard that only applies to the plastic ones), the stock and finish decisions, and where QR codes fit.</description>
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      <title>What makes a print job look professional</title>
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      <pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate>
      <description>The difference between a job that looks right and one that looks cheap is a short list of controllable things: measured colour, register, consistent brand colour across suppliers, honest proofing and clean finishing.</description>
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